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Watching the Watchers
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5,959 Posts
Discussion Starter #1
According to this, the STS ended production in May, and the SLS is done in Dec.



For Release: June 1, 2003

CADILLAC SLS TO BE SOLE SEVILLE IN 2004

The 2004 model year is one of transition for Seville. In May 2003, Cadillac discontinues the STS model to make way for the all-new Sigma-architecture based 2005 STS performance sedan, which begins production in summer 2004.

As a result, the only Seville for the 2004 model year will be the SLS, which will be unchanged from the 2003 version and also will end production in December 2003. In addition, Cadillac will retire the Seville nameplate after the SLS ends production.

The Seville build-out strategy lays the foundation for a seamless launch of the all-new STS, and is a key component of Cadillac's overall strategy to re-establish its luxury and performance credentials.

"We've discontinued the STS for two primary reasons consistent with market demand," said Susan Docherty, Seville marketing manager. "First, when a product nears the end of its lifecycle, consumers tend to buy the lower-priced entry for the best value. The SLS is the best choice for those consumers. Second, our dealers asked us to simplify the model choices and available packages to help them clear inventories before the 2005 STS arrives."

The 2005 STS will be built at the Lansing Grand River Assembly in Lansing, Mich., and will continue as the global performance luxury flagship at Cadillac and GM. It will offer Magnetic Ride Control and a number of other technologically advanced features.

2004 SLS design and technology
The artfully styled Seville SLS received a fresh exterior look in 2003. Technological features include StabiliTrak, OnStar, Rainsense windshield wiper system, Bose stereo, optional advanced navigation system, Ultrasonic Rear Parking Assist, front- and side-impact air bags, power-tilt and telescopic steering wheel, and XM Satellite Radio (XM available continental U.S. only). The SLS is powered by the 4.6L dual-overhead-camshaft Northstar V-8 that generates 275 horsepower (205 kw) at 5600 rpm and 300 lb.-ft. (407 Nm) of torque at 4000 rpm. The engine is mated to the Hydra-Matic 4T80-E four-speed electronic automatic transmission.

The SLS has long been designed to appeal to confident, savvy, discriminating buyers who have a strong appreciation for leading-edge technology and control, and seek an invigorating driving experience in a sophisticated package.

Seville history
Cadillac first used the Seville nameplate on coupe editions of the Eldorado series in 1956. The name resurfaced in the 1976 model year, when Cadillac introduced it as its first import fighter. Cadillac redesigned the current Seville in 1998, a symbol of its determination to assert its presence in the global luxury market. Competing in the prestige luxury sedan segment in more than 40 countries across the globe, Seville is the first Cadillac built in both left- and right-hand drive since 1941. It has been called the best front-wheel-drive performance car on the road.
 

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2005 CTS-V, 1994 Infiniti Q45
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7,658 Posts
'Bout time they had a RWD northstar!!!!!!!!!!
 

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53 Eldo, 54 CDV, 74 FWB 96 FWB (sold),1998 STS(sold), 03 ESV
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755 Posts
By 2005 the only FWD Northstar left will be the Deville/DHS/DTS. And the new Deville will be here as a '06 model. It may or may not be FWD.
 

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9,575 Posts
I can't believe they're getting rid of the Seville name. Another one bites the dust. I suppose the "S" will always 'stand' for Seville.. It doesn't seem like such a big deal that the STS is gone for 2004. As long as the SLS is still available - that should suffice...
 

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Watching the Watchers
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5,959 Posts
Discussion Starter #5
According to the article the SLS ends production in Dec. So there will be some time with no SLS or SLS or any Seville for that matter
 

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2002.5 F55 CORSA STS, 2014 Explorer XLT FWD
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70,393 Posts
:bump: From back in the Dark Ages, a bit of history for the 2002-2003 STS owner/wannabe.
 
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