First thought is that the door switch is in the off position. Check that.
Here are the instructions from your owners manual for manual ops of the lift gate.
Manual Operation of Power Liftgate
To change the liftgate to manual operation, turn the mode switch to the OFF position. With the power liftgate disabled and all of the doors unlocked, the liftgate can be manually opened and closed. Manual efforts of a vehicle equipped with a power liftgate will be higher than a standard non-power liftgate. To open the liftgate, press the touchpad on the handle on the outside of the liftgate, and lift the gate open. To close the liftgate, use the pull cup to lower the liftgate and close. With the power liftgate disabled, the liftgate electric latch will still power latch once contact is made with the striker. Always close the liftgate before driving. If the RKE button is pressed while power operation is disabled, the turn signals flash and the liftgate will not move. The liftgate has an electric latch. If the battery is disconnected or has low voltage, the liftgate will not open. The liftgate will resume operation when the battery is reconnected and charged.