Re: GM Bankruptcy - How Will It Affect Us?
Probably not too much. The Treasury is providing the DIP (debtor in possession) financing to GM to keep operating during the BK, so cars will still be built and warranty claims will be paid. The only things being sold off or voided under BK are Pontiac, Saab, Saturn and Hummer, plus some debts to parts suppliers, factories and equipment.
After the bankruptcy, GM will have more money to spend on the surviving brands (Cadillac, Buick, Chevrolet and GMC) now that they aren't saddled with the cost of trying to keep Hummer, Saturn, Pontiac and Saab operating, so advertising and product development for Cadillac should increase.