[Cadillac Forum]

Filed under: Marketing/Advertising,Cadillac,Crossover,Sedan,Luxury

Based on Newton-meters, with occasionally generous rounding.Continue reading Cadillac adds torque-number badging to most new models starting in 2020
Cadillac adds torque-number badging to most new models starting in 2020 originally appeared on Autoblog on Thu, 14 Mar 2019 09:20:00 EDT. Please see our terms for use of feeds.
[h=6][/h] Permalink | Email this | Comments

Read more...

 

[artscadillac]

It makes NO sense. Unless someone read the article, they would have no idea what it means.

They would probably think 400 HP or 400 CID and think it is a V or V-sport.
They would never think Newton TQ and probably never heard of it. I never heard of it, but I know my car is 295 TQ.

 

[crestcrusader]

Agreed in absolute.
This very same non-forum question was staged last year 2018 while I was then a Cadillac CT6 owner's advisory board designated member. I commented that torque badges (nm proposed as one choice) replacing HP or metric litre engine displacement emblem designations would be D.O.A. for USA directed advertising purposes. I now feel that my somewhat provincial non-NYC perspective is vindicated. :banghead:

 

[Lencarguy]

Another stupid decision by Cadillac.