The coupe market is beginning to come back around.
It's time to bring the Eldorado (ETC) back to the market.
Don't miss the boat on this one guys.
Cadillac needs to Lead the market, not react too late and miss the boat.
The XLR may have been intended to replace the Eldorado, yet the pricing and small size doomed it's potential to fill the niche where a well executed, reasonably priced American sized luxury coupe could have been a hit.
This is a concept published in a magazne some months ago. I recently found it on the internet, it is a drawing of a concept car that was seen in clay at the GM Design Studios. Apparently it is an uplevel Cadillac Coupe E8 or E12. The similarity to the Bentley design is unmistakable, as was the 100K price mentioned in the article. Willl it ever be built? But we can dream, can't we.
Would probably sell but not with that kind of price tag IMO. Would LOVE to see some "heritage" models come back to Cadillac's lineup. But unfortunately, a $100,000 Cadillac is like a $30,000+ Hyundai, most people just won't go for it. Perceptions about a marque impose price limits, and I don't think anybody outside GM's corporate offices sees Cadillac competing in the $100,000 market right now (or anytime soon!).
We need to consider the dollar situation, today the USA dollar is .15 of what it was in 1960. In 1960 dollars an item that would have cost $13500 now costs approximately (didn't use my work spreadsheet, just ball parking) $105,000. This is what inflation does, why do you think that $35,000 house is now selling for $550, 000, is it because one spent $10,000 on the bathroom, or 25,000 on the Kitchen?
By the way in case you didn't realize it Cadillac has been selling the 2 seat XLR V, it sells for about $106,000, and it doesn't have a backseat!
Cadillac is more worried about people who buy German Luxury cars than keeping people who love Cadillacs happy. They need to bring back Eldorado and Fleetwood. And quit calling the Deville a DTS!
Absolutely 100% correct! There was a time when Cadillac was the "leader" in the luxury car category.Cadillac is now a "follower".
I know many current/past Caddy luxury car owners who don`t like the "alphabet soup" names for current Caddy cars.
Many i know really want the Eldorado & Fleetwood back also.
This is the que for everyone driving Cadillacs from a decade ago to complain. If you are honest though, the old Eldo has nothing on the new CTS coupe. The CTC is more powerful, better handling, comes equipped with a better interior made from better materials, and is actually competitive with other cars in it's class.
...I'm sorry, but they're not bringing the name back.
