Cadillac News, Concepts, Future Models, Rumors and more Discussion, Cadillac News: Detroit 2010: Cadillac XTS Platinum concept ready to replace STS/DTS? in Current Cadillac Vehicle Discussion; Filed under: Concept Cars , Detroit Auto Show , Sedan , Cadillac , Luxury
Cadillac XTS Platinum concept - Click ...
For the past decade, Cadillac has been transforming itself from a brand that built big, floaty old-school luxury cars for old-school customers into something much more contemporary to compete with the best premium brands from Europe. Unfortunately for General Motors, the process has been only partially successful. The Escalade has been a huge sales success for the brand and the CTS has achieved both critical and commercial acclaim. The STS and the first generation SRX, however, never quite struck a chord with the market and the DTS is just old.
A new SRX debuted last year, but now it's time to flesh out the rest of the lineup. The CTS in sedan, coupe and sportwagon forms is one of Autoblog's favorites. It's time to spread that goodness to both a smaller and larger sedan. Last August we saw styling concepts of both those cars, dubbed the ATS and XTS during a visit to the GM design studios. GM isn't publicly showing the 3 series-sized ATS just yet, but the XTS is debuting today at the Detroit Auto Show. The XTS Platinum concept is a preview of Cadillac's new flagship that's expected to start production in early 2012. Read on after the jump to learn all about it.