http://reason-inc.com/blog/images/uploads/kodak.jpg

I agree. At least the first logo had some subliminal advertising going on...the hidden "K" The second one looks like a party banner.

But the colors on both just suck to me.

The new one is boring as all hell!

The new one is boring as all hell!

:yeah:

JRau in central Iowa

Never cared much for Kodak anyways.

I agree, I grew up in Rochester NY the home of Kodak and I can say George Eastman wouldn't approve.

http://hometown.aol.com/kd4zuzhwyham/images/kodak%20logo%202.jpg

Aw man, I thought this thread was called "new KodIak logo sucks! As in the Chevy Kodiak..

^^ man...you are a car nut!

:p

Dear Jesda,

Thank you for visiting the Kodak Web site and leaving your post. Your
loyalty to Kodak products and services is sincerely appreciated. Kodak
is still the Kodak you recall, but in a world of changing technology.
The link below reviews the evolution of our logo:

http://www.kodak.com/global/en/corp/historyOfKodak/evolutionBrandLogo.jhtml

If you need to reply to this e-mail, please reply 'with history'
(include any previous e-mail) so we can expedite our service to you. If
you should have future questions on Kodak products or services, please
be sure to revisit our Web site as we are continually adding information
to enhance our service.


Regards,

Barbara Hanrahan
KODAK Information Center

The site only describes "what" not "why" it changed. You don't need a narrative to see the change. Some bean counter probably said it would save millions in printing the new logo. A child could(did?) have come up with that.

Now the first one defiantly says here is a Kodak moment.

Jesda...you actually e-mailed them about the logo?! Wow...didn't know it pissed you off so much! :p