: Roll Commercial



c5 rv
11-02-06, 10:48 PM
I just saw this on TV for the first time. No SRX, but a cool Caddy ad. Click on the 60 second Roll ad:

http://www.cadillac.com/cadillacjsp/footer/downloads.jsp

The SRX ad at the bottom is lame, though.

mjk
11-03-06, 07:55 AM
The SRX ad at the bottom is lame, though.


WELL... It says '...a heartwarming tale about...' Kind of spells out lame right there. It looks like they’re targeting soccer moms with that kind of approach.

Still a beautiful car though....:)

ckrichards
11-03-06, 08:30 AM
I was under the impression they were targeting women since 2005. The previous ads I saw were showing women only. I wonder what percentage of sales go to women.

TSS
11-03-06, 05:37 PM
That is a horrible commercial (SRX one). They do definitely target women, but my non-scientific observations indicate men are the SRX primary drivers.

gothicaleigh
11-03-06, 07:50 PM
The silent SRX ad with the bandit turnaround and the sound finally catching up at the end is a cool commercial.

The SRX "Sun" commercial is nice... but not inspiring.




Another good SRX ad:
http://www.zoicstudios.com/Web/About/TheClients/Showcase.aspx?FileView=awards&ShowID=46&ReelID=95&CurrentFileType=Flv
"Back to Back"

gothicaleigh
11-03-06, 08:04 PM
I just saw this on TV for the first time. No SRX, but a cool Caddy ad. Click on the 60 second Roll ad:
http://www.cadillac.com/cadillacjsp/footer/downloads.jsp
The SRX ad at the bottom is lame, though.



For a similar themed Cadillac ad go to:
http://www.a52.com/
Click on "Classics"
Type "Cadillac in the search
Choose "Moments"



You'll also find a couple decent STS ads and the "Turbulance" super bowl ad there.