Im doing a marketing policy and problems case on the cadillac CTS for my Marketing capping class at Marist College.

I need some info from those of you who bought a CTS.

I was wondering:

1. Why did you buy it?
2. Who are you? age? sex? income? occupation? location?
3. What other cars were you considering?
4. What made you choose the CTS? TV add? Print add?
5. Have you had any reliability issues/problems with your car?
6. On a scale on 1-10, how satisfied are you withy your CTS? 1 being least, 10 being most.

this is a very important project. I would appreciate any comments you have and as much info as you can give me. You can private message me the anwers or email them to JDeZinn@hvc.rr.com if you do not want to post personal data on here. All information will be confidential.

Not a direct answer to your question, but here are the target demographics according to Cadillac for the CTS:

Target Market
Demographics
Median age: 55
Household income: $100,000+
Male/female: 60%/40%
Colleege graduate: 60%
Professional/Managerial: 60%

hey jay good idea coming here for th eproject. idid too!!! gotcha ur secrets there!!!!