View Full Version : Chinese Brilliance to sell first sedan in USA starting this year


Blackout
04-24-07, 12:32 PM
http://pictures.topspeed.com/IMG/crop-460x234/bs6_bw.jpg (http://www.topspeed.com/cars/car-news/brilliance-to-sell-first-sedan-in-usa-starting-this-year-ar33257/picture163687-0.html)
TOPSPEED.COM | by Simona Alina (http://www.topspeed.com/sami)
(http://www.topspeed.com/cars/china/ke2090.html)

Chinese automaker Shenyang Brilliance Jinbei will unveil its first sedans to the US market early this year, potentially making it China?s first home-grown carmaker to crack the world?s largest vehicle market.


"We are making preparations currently and hope to ship the first batch of BS6s to the United States late this year or in early 2008," Brilliance Jinbei President Zhigang Liu told Reuters on the sidelines of the Shanghai auto show late on Sunday.


Brilliance plans to sell 158,000 sedans to Europe over the next five years, including the BS6, following up with a coupe, a smaller sedan, a compact car and a sport utility vehicle by 2010.


Source:Reuters http://pictures.topspeed.com/images/icon_outbound.gif (http://www.topspeed.com/redirect.php?url=http%3A%2F%2Fwww.reuters.com%2Far ticle%2FtnBasicIndustries-SP%2FidUSSHA8725520070423)

Sinister Angel
04-24-07, 02:19 PM
For how much?

Jonas McFeely
04-24-07, 04:06 PM
Looks like a Daewoo.And we all know what happened to those...

90Brougham350
04-24-07, 04:18 PM
I wouldn't buy a Chinese car, I don't care what the auto mags have to say about it. I just couldn't trust it.

EcSTSatic
04-24-07, 04:43 PM
Where is the "Made in China" sticker?

Blackout
04-24-07, 04:59 PM
Where is the "Made in China" sticker?
I dunno.....but it's on there somewhere!:thumbsup:

http://au.carnewstoday.com/car-news/images/thumbs/lrg_article_8246-img_0.jpg

Blackout
04-24-07, 05:07 PM
I just did a quick google search and this is what I found out about the UK version. They gave it a 2 out of 5 stars review. Hopefully we get a different engine because the UK version uses a Mitsubishi 2.4 liter 4 cylinder with a whopping 130 bhp. They got a 0-62 sprint (if you could even call it that) of 12.5 seconds. This is their first thought about the car
Oh dear! We were expecting so much from China’s European debut – but the Brilliance BS6 is a massive letdown. It falls behind rivals in every area, with poor quality, average dynamics and nondescript styling. The lack of safety kit and terrible crash test rating are real causes for concern. The idea of having a large executive car for the price of a hatchback is appealing but, apart from space, the BS6 offers little else.

They say in the article that the car is estimated to cost 15,000 british pounds and with the current exchange rate that would put it around $30,000. Here's a link to the article.

http://www.autoexpress.co.uk/carreviews/firstdrives/204329/brilliance_bs6.html

Destroyer
04-24-07, 05:37 PM
Its awful!. Isn't this segment of automobile already saturated?. You gotta hit the ground running with the first batch of cars or they will not be trusted again.

CIWS
04-24-07, 05:42 PM
Remember the first Datsuns, Toyotas, Hondas, and Hyundais that hit this country, then look at where they are now.

Blackout
04-24-07, 05:47 PM
Remember the first Datsuns, Toyotas, Hondas, and Hyundais that hit this country, then look at where they are now.
Hell yeah. Toyota is now #1 in the world and I would be more then happy to get a hold of that new Hyundia Genesis prototype! YUMMY!!!

DBA-One
04-24-07, 07:13 PM
Looks like a Daewoo.And we all know what happened to those...

I was just going to say that.

I~LUV~Caddys8792
04-24-07, 09:55 PM
Daewoo, what was the appeal to those? I'd assume they would learn from Daewoo's woes, but who knows. In the back section (vehicle reviews) of the major British car magazines (Car, Top Gear) they rate each of the cars and give a little blurb on them. 9 times out of 10, the Chinese cars have the lowest scores.

That being said, that car you have shown is a decent looking sedan. The profile and rear end remind me of a Aura, but that front end and grille is horrible(ly reminiscent of the Daewoos).

danbuc
04-24-07, 11:56 PM
That thing looks like a complete piece of crap. 0-60 in 12 seconds. I think a Yugo could do better...if it didn't brake down first of course. That interior is pretty goofy looking too. As for the comparison between this and early Toyota's, Honda's, Datsun's,ect.......you have to remember that when they were introduced in the late 70's/early 80's, everything else driving around was basically a piece of crap too so build quality, power, and handling weren't priorities. These days, if your not aiming for the top on the first model...your screwed. Everybody just expects that even though it costs $30k, it should have the qualities of a $50k+ vehicle...especially if that's the market the car is trying to fill (entry level midsized luxury..if you will). From what that article says, if you didn't know which car they were referring to, you could apply their comments to a 83 Caprice and they would probably work.

Sandy
04-25-07, 12:00 AM
On the day that Toyopet overtakes us, here is the next threat. Chinese Cars! I don't care how bad they may or may not be, Anti America mind sets will lap up the first million in 14 months. You'll see.

If it said Ford 500 on it, it would sell 35,000 in a good year. Chinese Brilliance? A mill in 14 months.

TomDeville
04-25-07, 01:22 AM
^^^^Sad; but, true.

F**k Chinese cars, and,
Toyopet!

:cool2:

Sandy
04-25-07, 12:45 PM
BBQ Prime Del Monaco Steak with brown gravy, mashed potatoes with butter and honey glazed carrotts and a Grolsch Beer, Lavazza coffee & hot apple pie with vanilla Ice Cream -VS- fried rice, moo shoo pancakes and tea with crunchy noodles.

Caddy Man
04-25-07, 04:05 PM
sorry but I dont care how great a car is...i will never drive a car with some stupid chinese name like ''chinese brillance'' or something. Chinese cars have the lamest names possible. What an embarassment.

Jonas McFeely
04-25-07, 04:09 PM
BBQ Prime Del Monaco Steak with brown gravy, mashed potatoes with butter and honey glazed carrotts and a Grolsch Beer, Lavazza coffee & hot apple pie with vanilla Ice Cream -VS- fried rice, moo shoo pancakes and tea with crunchy noodles.

I am a sucker for chinese food, but when you compare the above, the steak dinner easily wins.Usually i would prefer an American dish,but chinese foo jus so goo sometime.

I baked me up a salmon fillet smothered in minced garlic and assorted herbs yesterday,probably one of the best things ive ever cooked.

Wiseguy2
04-25-07, 08:32 PM
This thing's going to be cheap here... 15,000 pounds does equal $30,000 but what costs 15,000 pounds usually costs, say, $22,000 here (UK Takes are insane).

But you get what you pay for... I wouldn't buy one, some poor fool will tho.

danbuc
04-25-07, 10:44 PM
The other major issue they are going to have is the complete lack of dealers, and general support for the vehicle. You know it's gonna have a butt load of problems. Where is someone gonna go when the wheel falls off?

I~LUV~Caddys8792
04-25-07, 11:02 PM
The other major issue they are going to have is the complete lack of dealers, and general support for the vehicle. You know it's gonna have a butt load of problems. Where is someone gonna go when the wheel falls off?


Same thing with Daewoo. The dealer I work at is one of two in the entire state of MN that's an authorized Daewoo service shop. So yeah, I've seen my share of utter morons driving utter pieces of shit.



Back to the original topic, with a name like Chinese Brilliance it had better be damn good otherwise they're setting themselves up for a hell of a fall! If they shot for a lower goal by naming their brand "Chinese Mediocrity" the publics' hopes wouldn't be so up for the impending disappointment. Haha.

Destroyer
04-26-07, 07:54 AM
Remember the first Datsuns, Toyotas, Hondas, and Hyundais that hit this country, then look at where they are now.I actually like the early Toyota's and Datsuns. Some had pretty cool styling like the first Celica's and of course the 240 ZX, etc. Right off the bat, they were reliable good performers that got great gas mileage which is what got them to where they are now. Daewoo on the other hand built a bad product from day one and unlike Hyundai (which did the same thing), they were unable to pull out from that image. Hyundai built lousy cars when they first were released and to this day many people still have that image in their minds and wont buy a Hyundai.

90Brougham350
04-26-07, 08:53 AM
Back to the original topic, with a name like Chinese Brilliance it had better be damn good otherwise they're setting themselves up for a hell of a fall! If they shot for a lower goal by naming their brand "Chinese Mediocrity" the publics' hopes wouldn't be so up for the impending disappointment. Haha.

Bingo. If they release a POS with the name "Chinese Brilliance," people aren't going to have a very positive opinion of what Chinese Brilliance is.

Blackout
04-26-07, 09:45 AM
I actually like the early Toyota's and Datsuns. Some had pretty cool styling like the first Celica's and of course the 240 ZX, etc. Right off the bat, they were reliable good performers that got great gas mileage which is what got them to where they are now. Daewoo on the other hand built a bad product from day one and unlike Hyundai (which did the same thing), they were unable to pull out from that image. Hyundai built lousy cars when they first were released and to this day many people still have that image in their minds and wont buy a Hyundai.Well that stigma about Hyundai has been slowly but surely been going away. They're one of only a couple car manufacturers who's market share's continue to rise each year hence why they are starting to make some kick ass cars especially the upcoming Genesis or whatever the name of the car is going to be. All the options and gizmo's and gadgets that any luxury brand has with the performance to back it up for a hell of a price and on top of it a 10 year/100,000 mile warranty. You just can't beat it


EDIT: I highly doubt this would happen but it would be interesting to see if anybody would do this but if the Genesis does prove to be quite the luxury car I wonder if the Limo businesses will start looking at replacing their Caddy's and Lincoln's with them. With the price for the car and the warranty it would definately be a hell of a option to replace the aging fleet vehicles

hardrockcamaro@mac.c
04-26-07, 09:56 AM
It won't cost $30,000. We get bent over on prices over here and the good (from our point of view) exchange rate only makes it look worse.

To give you an idea:

Base Chrysler 300C V6 - £27,000 (now, you guys don't pay $54,000 for those right?)


So I would expect it to cost about 60% of the cost of a base model Chrysler 300C over there, whatever that is? (that's list, so ignoring end of year blow outs etc).

Elvis
04-26-07, 11:10 AM
My first thought is that the Japanese and Korean imports were laughed at when they first arrived. The label "Made in Japan" used to be a joke when I was a kid. If you got a toy with that label, it was certain to break within an hour. Now look at them.

My second thought is China is the last hope for our own auto manufacturers to balance out the trade deficit. That means we'll probably be more than fair with them importing their crap here. If they get a foothold and can build up their quality level it might mean less Japanese stuff gets purchased here, which might lead to Japan easing up on their predatory trade policies with us.

There are a lot of maybes in that second comment, but it could all happen.

Sandy
04-26-07, 11:39 AM
What if one of my parents had been lesbien or homosexual Then I would not be here.

What I am trying to say is that is some stretch and a better spin than a Yankee pitcher can throw. That Brlliance is probably an okay car, and would probably last its original owner 4 to 6 decent years, depending upon the mileage they drive, but the questions that begs is....WHY would one buy it over a ________fill in the blank______ domestic car ? Look at the spotty dealer network, possible poor parts warehousing, so many weak links, over, say buying a Saturn or a Ford Fuson or a Mercury Montego ??

TomDeville
04-27-07, 12:18 AM
...
My second thought is China is the last hope for our own auto manufacturers to balance out the trade deficit. That means we'll probably be more than fair with them importing their crap here. If they get a foothold ...

It is excessively problematic when Commie Red China
can be perceived as a solution to a problem; while, in
and of itself being a problem; at any and almost all levels.
In short, if and when they get a veritable foothold; no
greater good can be achieved.

I hope and Dream of a day when America :usflag: would
foster a stance that Was considerably More Protectionist.:patriot:


Best Regards,


TomDeville:cool2:
:cool2: :cool2:

88Bonneville
04-28-07, 07:00 AM
Certainly judging from the Auto Express article, the initial products don't sound very promising. People expect more in terms of build quality and the driving experience of cars these days. Image is important too. I doubt they will sell many cars in Europe or the US to begin with, but who knows where they will be in 10, 20, or 30 years time? Maybe in a decade or two they will be building world class products and will be serious competition for US, Japanese, and European manufacturers.

As the old saying goes "From little acorns, big oak trees grow".

hardrockcamaro@mac.c
04-28-07, 03:19 PM
They won't sell hadly any in the UK.

Just as Daewoo didn't (and reagding them as Chvrolet has not helped as Chevy has no brand recognition/prestige over here), Kia don't, Hyundai don't, Proton don't.

This is also one of the reasons why Lexus are not the sales success over here that they are in America. Regardless of whether they're any good or not they judt don't have the badge, even after 10-15 years of being here.
Obviously it's worse for Lexus as they're a prestige brand, so it's understandab;le, but the cheapass car brands really don't sell well over here.

Ford and Vauxhall (GM) still rule in car sales to the average man.