Any juicy details on the Saks version? - Page 3
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Cadillac ELR Forum Discussion, Any juicy details on the Saks version? in Current Cadillac Vehicle Discussion; Originally Posted by gmlr The image of this car is that it is overpriced. It will be a hard sell, ...
  1. #31
    DG2's Avatar
    DG2
    DG2 is offline Cadillac Owners Connoisseur
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    Quote Originally Posted by gmlr
    The image of this car is that it is overpriced. It will be a hard sell, if priced right it might be a success. The C7 is car of the year and can be had for less than a base ELR. You could buy a C7 and have image with panache and fuel for 5 years for less than a ELR.
    It is so strange why GM " underpriced " the new Stingray and overpriced ELR. The C7 is undoubtedly the most exciting car in the world right now and they could have had a starting price of $74k and the press would have still concurred that it's the greatest bargin in automotive history. Target customer is completely different fir Stingray vs ELR ( Tesla).

  2. #32
    gmlr is offline Cadillac Owners Member
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    Re: Any juicy details on the Saks version?

    The target customer is anyone who wants a ELR. A Tesla S is a full size car that seats real people and can be had for around the same price as a ELR and the C7 starts lower than both with a ATP around 65K. The ATP on a ELR has to be much lower to be of any value to GM. If GM priced the Chevy SS at 77K instead of 47K they would sell a couple hundred every quarter, at 47K they will sell a few thousand every quarter(three to four thousand at least). I wanted a ELR but at this price why not get the C7 or Tesla S. This car is priced to sell at the two to four hundred rate per month.

  3. #33
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    Koooop is offline Cadillac Owners Master
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    At the price of the ELR, you could get a C7 and Prius. So you tree huggers and you racers can have your cake and eat it too.

  4. #34
    kars79 is online now Cadillac Owners Fanatic
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    Quote Originally Posted by gmlr
    The target customer is anyone who wants a ELR. A Tesla S is a full size car that seats real people and can be had for around the same price as a ELR and the C7 starts lower than both with a ATP around 65K. The ATP on a ELR has to be much lower to be of any value to GM. If GM priced the Chevy SS at 77K instead of 47K they would sell a couple hundred every quarter, at 47K they will sell a few thousand every quarter(three to four thousand at least). I wanted a ELR but at this price why not get the C7 or Tesla S. This car is priced to sell at the two to four hundred rate per month.
    Wow
    You are way too optimistic !!!
    200-400
    I'm thinking maybe 50-75 cars per month after first month that it's on sale.

    My Tulsa dealer said;(sells 45-60 new cars a month )
    They would be lucky if they can sell 1 every other month !!

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