Cadillac DTS Forum - 2006 through 2012 Discussion, President Bush to debut 2006 DTS limo in Past Cadillac Vehicle Discussion; Bush to ride in new Cadillac during inauguration
Mon Jan 17, 2005 12:00 AM ET
DETROIT, Jan 17 (Reuters) - ...
DETROIT, Jan 17 (Reuters) - President George W. Bush will ride down Pennsylvania Avenue on Inauguration Day in the new Cadillac DTS limousine, giving the first glimpse of the new flagship sedan from General Motors Corp., the automaker said on Monday.
The black presidential limousine is wider, taller and longer than the DTS sedan, but it shows the new sharper-edged styling for the new model, which goes on sale this fall.
Transporting Bush in Thursday's parade will help reinforce Cadillac's image, said Keith Spondike, marketing manager for the DTS and its predecessor, the DeVille.
"It really fits with Cadillac's position of appealing to and transporting high profile people whether it was Elvis in the '50s or high profile stars and officials today," he told Reuters.
GM hopes the new DTS will win back some car buyers who in recent years took to import brands such as Lexus from Toyota Motor Co., Spondike said.
"Many of the them used to drive Cadillacs in the '70s and '80s," he said.
GM will reveal the new DTS at the Chicago Auto Show in early February. The DTS will have a larger, bolder grille, a bigger Cadillac crest than the DeVille, and offer a more responsive ride with reduced road noise and vibrations, said Al Gagne, product manager for the DTS and DeVille.
Automobile(s): '93 Cadillac 60 Special; '03 Lincoln TownCar Limited ED
Northern New Jersey
Re: President Bush to debut 2006 DTS limo
I like the back end, very much, but not crazy 'bout the nose out front. Looks too much like an Escalade-nose job. Not a major change, at all. Similiar to what Lincoln did with the 2003 Town Car over the 1998-2002 Town Cars.
A "Face-Lift" and a "Butt-Lift" with the same tummy
What a shame, the front end looks pretty lame.... I don't like the headlights or the grille, the overhang looks too big as well.
I really hope the regular sedan has better proportions than this frankenstein of a limo. Rear end (and the interior looks) pretty good though.