I dropped off the Vagon for some repair work and they gave me a Vsport as my courtesy car. It's something special they save for V owners. So after two days of driving it, I've formed some conclusions for anyone who is wondering about the car.
First the good...
1) Interior: The interior fit and finish is a step up from my 2013 V. No more creaking, rattling, plastic that flexes, etc. Also, the interior noise isolation from wind noise and road noise is a step forward too. It's really a tomb inside even when doing 80mph on the highway. The improvement in ride and sound isolation was enough to disorient me and I found I was doing 70mph on side streets since it felt and sounded like I was doing 45mph.
2) Engine: This TT V6 can move. There is minimal turbo lag and it's a darn quick car. I found the sound to be variably pleasing. At first start, I thought it was great. Deep and throaty and even easier to hear than my stock Vagon exhaust. So then I rolled the window down and actually heard the exhaust less. I suspect Cadillac is piping sound through the stereo like the other brands now. By the second day though, I was longing for my V8 rumble again as the V6 was more raspy sounding and wearing on me.
3) Transmission: The 8 speed auto is nice and fuel economy was in the 20mpg range on the highway. Track mode holds gears on decel where touring and sport upshift. The car will stay in your mode of choice which is nice (comp mode for the MRC defaults back to touring still). Shifts are pretty quick and crisp as well and I like the paddles.
4) Driving dynamics: This car is a leap forward in handling over the V. Turn-in is crisp and sharp where my V feels like I'm steering a much larger, heavier car. I popped the hood to have a look at the engine, and Cadillac has packaged the entire V6 behind the front axle. Audi, take note.
1) The price is $10,000 above where it should be. Yes it's quick. Yes it's nicer than the previous generation. But if this is a BMW 5 series competitor, it's overpriced to be compared to a 550i. This is mainly due to the next point...
2) Styling: The front end is sharp. The rear end is a disaster. The more I look at the car, the less I like it. The front end is low and aggressive where the rear is elevated and looks like an elderly driver's luxobarge. The door lines are low but then the roofline pops up high which seems out of place to me. I did like the gunmetal wheels but 18s looked too small. The interior is bland and lacks features that stir the soul and evoke a 'woooow'. It's black on black and leather all around. Where are the microfiber suede inserts, contrasting colors, etc? There is some wood but it's consumed by the vortex of black leather. And the matte 'carbon' decals on the B pillars? Not good, Cadillac.
For ~$70,000 I would much rather have a lower-end Tesla model. I truly hope the V3 gets some serious styling characteristics to improve the rear end and enhance the interior textures and awe factor. If the price of the V3 touches $90K, they are going to have problems selling them if it's anything like the Vsport.