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Cadillac Forums: You've seen it. Would you pay 70K?
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  #131 (permalink)  
Old 05-28-08, 06:47 PM
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Re: You've seen it. Would you pay 70K?

Quote:
Originally Posted by Kidhummer View Post
With the economy the way it is now and gas prices quickly approaching

the $5 mark, production won't sell out. IF the price is too high people

just won't buy. Read this whole thread and look at how many people said

they won't buy if the car is $70k. Yes GM made a lot of improvements to the

car, and yes it's a whole of a lot better than the V1, but the price must still

be reasonable. $65k fully loaded is reasonable. If GM is smart they will keep

the price low. Think about how many V's do you see on the road now? I

rarely see them which is a good thing but it goes to show that it is not the

most popular car and that was at $50k... Now imagine $70k+
more people are going to buy this car than you think.
especially now that theres much more hp, more luxury, more fame, and an available auto tranny.

70k, comfortably loaded, very reasonable.
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  #132 (permalink)  
Old 05-29-08, 12:55 AM
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Re: You've seen it. Would you pay 70K?

Quote:
Originally Posted by the cadillac kid View Post
more people are going to buy this car than you think.
especially now that theres much more hp, more luxury, more fame, and an available auto tranny.

70k, comfortably loaded, very reasonable.
I hate to agree but I do. The secret is out for sure. Now that regular joes can mash the pedal and hold on, they will probably sell a lot more. Plus, they are crazy fast. Basically, what he ^ said. I just wish they would max out at 65K with all that fancy pop tart nav and recaro stuff(and base at 59K).
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  #133 (permalink)  
Old 05-29-08, 01:41 AM
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Re: You've seen it. Would you pay 70K?

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Originally Posted by V-Love View Post
I hate to agree but I do. The secret is out for sure. Now that regular joes can mash the pedal and hold on, they will probably sell a lot more. Plus, they are crazy fast. Basically, what he ^ said. I just wish they would max out at 65K with all that fancy pop tart nav and recaro stuff(and base at 59K).
The question here is how many 'regular joes' that would pay $60K or $65K but not $70K are prepared to pay several thousand in gas-guzzler taxes on top of the sticker and feed a 16mpg (guessing) gasoline habit at $4+ a gallon?

I still say GM needs to do some 'right brain/left brain' packages where they'll sell you a Z06 and an Aveo, or a CTS-V and a Volt, or whatever, for one bundled price...
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  #134 (permalink)  
Old 05-29-08, 08:27 AM
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Re: You've seen it. Would you pay 70K?

The V isn't a regular Joe machine; that's where something like the G8 fits in the market.

Pricing it around $85k is the only way to get MB and BMW owners out of their hotrod Euro machines. Otherwise they'll keep driving their $100k M5s and AMGs and scoff at the yet again cheap Cadillac.

This market segment is about status - The car has the goods; the sticker price must match (along with dealer/factory support during and after the sale).

Just say no to K-Mart kidnapping of the V.
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  #135 (permalink)  
Old 05-29-08, 11:17 AM
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Re: You've seen it. Would you pay 70K?

Quote:
Originally Posted by the cadillac kid View Post
more people are going to buy this car than you think.
especially now that theres much more hp, more luxury, more fame, and an available auto tranny.

70k, comfortably loaded, very reasonable.
I agree that there will be more buyers simply on the fact of the available auto alone. However, there seems to be a general trend here of moving to more reasonably-priced, fuel-efficient vehicles across the board. I don't think a $65k vs $70k loaded price is going to make much of a difference in sales though. $85k would be the end of the V.
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  #136 (permalink)  
Old 05-29-08, 11:18 AM
StealthCTSVJJL StealthCTSVJJL is offline
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Re: You've seen it. Would you pay 70K?

Quote:
Originally Posted by StealthV View Post
The V isn't a regular Joe machine; that's where something like the G8 fits in the market.

Pricing it around $85k is the only way to get MB and BMW owners out of their hotrod Euro machines. Otherwise they'll keep driving their $100k M5s and AMGs and scoff at the yet again cheap Cadillac.

This market segment is about status - The car has the goods; the sticker price must match (along with dealer/factory support during and after the sale).

Just say no to K-Mart kidnapping of the V.
You bring up a very good point about how these elitist BMW and Mercedes drivers think, to them if you paid 100k it somehow has to be better, faster and quicker, regardless of HP numbers, let's face it the vast majority of AMG and M owners have never taken their vehicles over 100, most just cruise around as though they are unbeatable. Most of those guys will never go to a track day, and to them quarter mile is the distance to their local favorite bistro. It's all about the emblem. Caddy will get there with better and faster products but it does take time, and yeah probably higher prices, but the cars must deliver the goods not like the STS v and XLR v which fall short of the intended competetion as far as performance goes. Once Caddy gets voted to Car and Drivers top 10 5 years in a row and the V becomes an incumbent champ in comparison tests for a few years, then the V emblem will become the status symbol that the M and AMG emblems are. As a former AMG owner I can tell you my emblem was stolen more than once, so far no one is clamoring for the V emblems. But they will, the V2 is a cruise missle headed straight for Munich and Stuttgart.
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  #137 (permalink)  
Old 05-29-08, 11:34 AM
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Re: You've seen it. Would you pay 70K?

Quote:
Originally Posted by StealthV View Post
The V isn't a regular Joe machine; that's where something like the G8 fits in the market.

Pricing it around $85k is the only way to get MB and BMW owners out of their hotrod Euro machines. Otherwise they'll keep driving their $100k M5s and AMGs and scoff at the yet again cheap Cadillac.

This market segment is about status - The car has the goods; the sticker price must match (along with dealer/factory support during and after the sale).

Just say no to K-Mart kidnapping of the V.
If paying 100K makes BMW M and AMG drivers feel good then so be it. I would rather drive a blue light special V2 and blow their doors off anytime I want without having to go to the computer and set all sorts of parameters to make the car access all of the availiable power as you have to do in an M5.

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  #138 (permalink)  
Old 05-29-08, 11:51 AM
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Re: You've seen it. Would you pay 70K?

[quote=MIACTSV;1532151]If paying 100K makes BMW M and AMG drivers feel good then so be it. I would rather drive a blue light special V2 and blow their doors off anytime I want without having to go to the computer and set all sorts of parameters to make the car access all of the availiable power as you have to do in an M5.



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  #139 (permalink)  
Old 05-29-08, 02:31 PM
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Re: You've seen it. Would you pay 70K?

Quote:
Originally Posted by StealthV View Post
The V isn't a regular Joe machine; that's where something like the G8 fits in the market.

Pricing it around $85k is the only way to get MB and BMW owners out of their hotrod Euro machines. Otherwise they'll keep driving their $100k M5s and AMGs and scoff at the yet again cheap Cadillac.
I agree with your general premise - price the vehicle on a par with the content it provides. I think a pricetag in line with M3/RS4 pricing would be 'exclusive enough'.

At the same time, the car's got to be good enough to warrant the bucks.

As for G8 vs CTS-V - first one to offer a wagon gets me. One could do a G8 wagon (even if one weren't starting with a GXP) with a Katech or similar 7-liter motor and a containerload of good HSV suspension bits for comfortably under $70K, too...of course, one ought never assume that anything aftermarket is going to start off as well-sorted as a showroom-stock vehicle.
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Old 05-29-08, 06:37 PM
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Re: You've seen it. Would you pay 70K?

In somewhat related news...

BMW Will Raise U.S. Pricing to Combat Weak Dollar



"BMW makes a good deal of its healthy profits every year from sales in the U.S., so when the value of the dollar takes a big hit, as it has been in recent months, the German automaker stands to lose a substantial amount of money.
At least that’s the argument BMW is making to go along with the news that, come June, it will be raising its prices in the U.S. by a robust one-percent. The company has taken a 17-percent loss of income for the first quarter of 2008 and is probably looking at the price increase as a way to stop that bleeding, as well as giving a slight boost to its residual values.
The one-percent bump shouldn’t make much difference for potential BMW buyers (for reference it constitutes a premium of just over $300 on a base 2008 328i), though it also won’t help the oft-heard criticisms of the brand being overpriced."

More...
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