I would bet that globalization has something to do with it..."328i" is pretty straightforward in it's meaning - 3.28 liters of something or other...remember, Deville is French for "(of) the city"..so to a Frenchman, Deville means the same thing as "urban" to us..How'd you like to drive a "Cadillac Urban"...??
Remember the faux pas that Chevy had trying to sell their Nova in Spanish-speaking countries without changing the name....
Nevermind that it will probably outperform and be better put together than many of the Caddys you drive currently, it is small so it must be bad! Grr. Hiss. Angst. Etc. Etc. Etc.
I hope it does well.
...and it's pronounced "bliss".
Nevermind that it will probably outperform and be better put together than many of the Caddys you drive currently, it is small so it must be bad! Grr. Hiss. Angst. Etc. Etc. Etc.
I hope it does well.
...and it's pronounced "bliss".
I don't think I'll be running across one at a stoplight any time soon. Plus 255hp even in a light car like that isn't exactly going to blow away an L37 car.
But then again why am I saying anything here, I like the BLS.
I kinda like the BLS and I hate that we have to wait until the next generation to see it in America. I'm not sure if "B-series" or "B-segment" means anything to Americans. Regardless of Cadillac's "official" answer, there's no denying that CTS and STS are influenced by the names Catera and Seville, respectively (just as LG comes from the names Lucky and Goldstar, but they claim LG stands for nothing). I think many Americans will have trouble associating the name without something for it to stand for.
on it
