Cadillac announced at the Los Angeles Auto Show that a Special Edition
Eldorado Touring Coupe might be on the horizon thanks to Eldorado's transition
to a new production facility.
Packaged in "Chrome Yellow" tri-coat paint, this Special Edition ETC sports an
interior trimmed in carbon fiber on the instrument panel, center console and
doors. The black perforated leather seats and door trim are accented in yellow.
In addition, the Special Edition ETC stands on a set of 18-inch wheels and
tires, which intensify the Eldorado's already bold styling.
"The Eldorado has long been a car that made an expressive statement for its
owner. The Special Edition ETC puts an exclamation point at the end of that
said John Smith, Cadillac general manager and General Motors vice
"It is the Eldorado's move to the Lansing Craft Center in 2000 that
provides us the flexibility to be creative and possibly produce a car like the
Special Edition ETC."
In March, Cadillac will move production of the Eldorado from the
Detroit-Hamtramck Assembly Center, where it had been built for over a decade,
to the Lansing Craft Center, which has long been a producer of GM specialty
According to Tim Lee, GM Car Group manufacturing manager, the move was made to
balance available facilities with market demand.
"We must continually assess our manufacturing capabilities in conjunction with
our portfolio of products,"
"The Detroit-Hamtramck plant will
continue to build the new Cadillac DeVille and Seville as well as the Buick
LeSabre. By separating the Eldorado production from the DeVille, Seville and
LeSabre, GM can simplify the product mix, and achieve greater manufacturing
Since the 1930s, Southern California has been home to a cottage industry of hot
rod builders. In tribute, Cadillac has transformed a 2000 Eldorado Touring
Coupe (ETC) into a low-rider hot rod for the Los Angeles International Auto
At the direction of Cadillac, the hot rod - dubbed EldoRODo - was created by a
team of General Motors designers in collaboration with California Street Rods
of Huntington Beach, Calif.
"The EldoRODo is Cadillac's way of celebrating the creativity of the hot rod
culture in Southern California,"
said John Smith, GM vice president and
Cadillac general manager.
"For years the flair of these vehicles has expressed
personalities of the builder and driver, similar to what the Eldorado has done
for its owner base over the past 50 years."
To ensure the EldoRODo driver always has the appropriate music for cruising,
the hot rod is equipped with XM satellite radio. This premium digital sound
system will be able to access as many as 100 stations, ranging from music to
talk radio and events, and offer continuous uninterrupted service anywhere in
the continental United States. Satellite radio will be available during the
2001 model year on the Cadillac Seville.
Designers gave the EldoRODo its aggressive hot rod stance by lowering the ETC
to 49.6 inches from 53.6 inches tall. The design team began by "chopping" the
roof 2 inches and "channeling," or lowering the chassis, an additional 2
inches. The windshield and rear window angles were "raked" approximately 10
degrees to meet the lowered roofline, while the side and quarter window
openings were reduced in overall size.
Painted in "Ignite Orange," the hot rod uses classic styling cues on the
"Barreled" sheet metal over the sides
Full-length fender skirts covering the rear tires
Clean slit headlights and turn signals
Cadillac reached into the past for the hot rod's taillights. The slanted
vertical taillights are lightly trimmed in chrome - a style used repeatedly by
Cadillac in the 1970s and 1980s.
Goodyear (18-inch front and 19-inch rear) tires round out the hot rod look. The
wheels are machined-styled "spun disks" with Cadillac's signature wreath and
crest center caps.
Cadillac's 300-horsepower Northstar engine, standard on the ETC, will remain
the powerplant for EldoRODo. GM's three-button OnStar system, which is also
available on the production Eldorado, will take hot-rodding into the next
Carbon fiber interior trimplates replace the standard wood trim on the
instrument panel, center console and door.
"Having spent some time in California, I realized very quickly that hot rod
builders have an impact on the designs and applications of technology on
said Steven Rosenblum, Eldorado brand manager.
" We didn't
want to miss the opportunity to have a little fun with one of our production
cars that has always embodied the spirit and style of California."
Eldorado continues to be the best-selling prestige luxury coupe in the United
States and has the highest owner loyalty of any coupe in its segment.